If we are to beat the crowd, we must have the courage to swim against the tide

Masou Investment Management specialises in listed, Asia Pacific equities. Our primary purpose is to deliver superior long term investment returns for our clients. We do so by scouring Asia Pacific for the most compelling long term investment opportunities, irrespective of prevailing market sentiment, logistical challenges or language barriers. Our second priority is to take a responsible approach to managing our business, ensuring the consideration of ESG issues is an integral part of our investment process and better aligning our interests with our clients for the long term. Founded in 2025, we are independent, owner-managed and based in Sydney, Australia.

Oncorhynchus masou, known as the masu salmon, masu, or the cherry hybrid salmon, is a species of salmon found in the western part of the Pacific Ocean.

As an anadromous fish, the masou is one of a small number of species that swim upriver, against the current to spawn…

… if we are to achieve superior long-term returns, we must have the courage to swim against the tide.

Long term

We look beyond the near-term noise and instead focus on the factors that drive long-term investment returns:

• Fundamentals

• Mean reversion of profitability

• Capital allocation

• Valuations

Asia Pacific

Fourteen countries make up our Asia Pacific investable universe

Together they account for 45% of the world's population, 31% of global GDP and have seen economic growth outstrip the rest of the world by a third over the last decade

Yet the region trades at a significant discount to global stockmarkets and accounts for just 8% of global equity allocations

Active

We pride ourselves on following the fish rather than the fishermen

We employ a bottom-up, fundamental investment approach that is designed to identify the companies that have the greatest potential to grow fundamental value

This could mean:

• A high quality company in a out of favour area

• A business model or management team that is under-appreciated by the market

We look for high-quality companies that are either under-appreciated by the market or in areas that are currently out of favour

Our time is spent analysing company materials and meeting with company management - we read, we travel, we talk, but most importantly we think